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IP Commerce & Strategy Unit

Where IP becomes the market

Ideas into Products, Products into Culture

ABOUT

We plan the IP, transform it into products, and launch it into the market.

Where ideas turn into sales.

No concept stops at strategy. From branding to launch and distribution, the IP & Strategy team designs it all, End to End.

We design IPs into structures that are commercially viable.

An idea must exist as a structure, not just a concept. We design IP architecture that allows for licensing, commercialization, and content expansion.

We design IPs into structures that are commercially viable.

We realize IPs through products and brands.

A designed IP gains meaning when it meets consumers. We personally plan and produce merchandise, packages, and branding, creating forms that are actually sold in the market.

We realize IPs through products and brands.

We expand IPs into content and experiences.

No IP ends with a single product. Through pop-ups, collaborations, and content planning, we create experiential structures where the IP is consumed repeatedly.

We expand IPs into content and experiences.

IP beyond one-off sales

We build structures that allow for consumption across more touchpoints as time progresses.

WHAT WE DO

IP Development

Product Design

Commerce Strategy

Content & Experience

We design the entire life cycle of the IP

PROJECT / WORK

We plan the IPand validate it in the market.

NEKOTTRA